All projects
Interactive concept demo. All listings and figures are fictional.
Ecommerce · listed by Sam (fictional)
Refillry
Refill pouches for household cleaners, delivered to your door.
PrototypeNo revenue (pre-orders refunded)4 months
Asking price (fictional)
$1,800
Includes 4 assets + 60-min handover call
No payment is taken and no message is sent in this demo.
Overview
“Minimum order quantities needed more capital than I had. Pre-orders were refunded in full.”
— the honest reason Sam (fictional) stopped
Validation evidence
- Landing page test: 3.1% sign-up rate
- Supplier quotes from 3 manufacturers
What was tested
- Price per refill vs. bundle subscription
- Plastic-free packaging options
What failed
- Supplier minimum order quantities were far beyond my budget
Included assets
- Customer interview notes — not included
- Figma prototype — not included
- Source code — not included
- Landing page — included
- Brand & logo files — not included
- Market research doc — included
- Waitlist export (consented) — not included
- Supplier contacts — included
- Financial model — included
Transfer & rights summary
- Seller assigns IP in included code, designs and written materials
- Domain names transfer only if the seller currently holds them
- Personal data is not transferred unless contacts consented
- Seller agrees not to relaunch the same concept for 12 months
Illustrative summary only — not legal advice. A real transfer would use a written agreement.
Handover call
- 1. Walk through research & interview notes
- 2. Demo the prototype and known gaps
- 3. Review dead ends to avoid
- 4. Hand over files & access checklist